The word ORU means 'woven' in Japanese. It is also the name of this Cape Town-based business who sells designer fabric napkins.
For their branding, I created a simple text logo, as well as a pattern inspired by traditional Japanese pattern design. The colour palette was chosen to compliment ORU's wide range of napkin designs. We also printed swing tags in four different colour combinations, allowing the tags to be mixed and matched with the different style napkins.
